Top 10 U.S. Advertisers

October 20th, 2007

I stumbled across this news item showing that 7 of the top ten advertisers in the U.S. are spent less the first-half of this year than they did the first-half of last year.

Of note:

  • #1 Procter and Gamble spent nearly twice what #2 General Motors did in that period.
  • Among all advertisers: Internet advertising is way up, Radio is down
  • The total expense for these top ten is 8.3 BILLION dollars… in just 6 months.
Posted in Advertising

One Response to “Top 10 U.S. Advertisers”

  1. 1 Daniel
    May 29th, 2008 at 9:01 pm

    I read similar article also named Top 10 U.S. Advertisers, and it was completely different. Personally, I agree with you more, because this article makes a little bit more sense for me